Conversion optimised website design for animal adoption charity

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Brand Identity Design
Photographic concept

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Custom Website Design 
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Conversion optimised website design for animal adoption charity

The Challenge

Semi-Permanent were getting site visitors, but not a lot of new business. Their branding and website was out of date. The company were making a poor first impression, resulting in potential customers abandoning the site.

The salon wanted to a brand refresh to remain competitive and a website that would communicated the unique expertise they offer and influence visitors to make an immediate booking.

The Solution

The new website conveys a modern, distinct and credible image. It clearly calls visitors to make a booking wherever they are on the website, without being an annoyance. A strategically designed user journey causes users to be enticed by the hairstyles, gain trust by reading a positive review, then be able to select the ‘Book’ button. 

We made the company look incredible to potential clients. Clients now trust that they will make them look amazing!

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